April 2023 Marketing/CMF Report
Posted: Tue Apr 25, 2023 1:12 pm
Thanks for your patience as we've been busy in March finalizing the CMF as well as keeping the socials, youtube and blogs rocking for almost 1 year!
With a nice donation from a German Kaspian, on April 7, we finally hit the 750k mark.
Rhubarb's portion will be taken out in USD equivalent of $2500/mth which allows the CMF to be used ongoing and to also increase in value as KASPA does. Taking our "pay" in USD/KAS helps the cause and spread things out longer, allowing the people to keep contributing to the overall budget (Rhubarb/CMF). As it stands at today's KAS value, this will allow us to work on our 50-60 hrs a month over 5+ months!
As most know, I've been working with BubbleGum and Wolfie these past couple of months in an attempt to create a small, but mighty core marketing team foundation, each of which has spokes out to a lot of areas and working with other Kaspians in the Marketing departments. Exchange, Dapps, Mining pools and other integrations have all included us 3 plus amazing techs and devs. We're in about 10-15 different group chats on TG with exchanges, wallets, etc.
We've been using Google Spreadsheets to stay organized this far, but have now moved to ZOHO TASKS. As for now, we'll keep the "team" small and mighty. But we will be expanding it as we go. For all those in the trenches working daily on promoting KASPA we thank you! We retire the private Marketing Team Channel and use the public Marketing channel more for news, requests, etc. and continue to use Telegram for daily management of the daily marketing needs. That channel will expand to include a few more, I'm sure. but for now, between the 3 of us (Bub/Wolf/Rhu) we feel we have things handled and are a good team so far! It seems we can focus more in TG and with all the hacking going on in Discord, we feel TG is a bit more "safe" as well. TBD!
Wolfie does the business relationship building and negotiating, as well as moving techs, and devs' needs into place. And co-hosts AMAs
Bubblegum is our copywriter supreme and works with us on blog posts/cover images and social posts. He's also working in many channels lining up and hosting all the AMAs. Huge work on scheduling and prepping and hosting all these amazing interviews. He also helps greatly to coordinate PR and design with our team.
Both of these guys are a great sounding board for our team!
My role has been mostly designing, but more and more I'm consulting in all channels as well as starting to create a foundation for rolling out the Kaspa Ambassador Program, As laid out in the Marketing Proposal https://docs.google.com/document/d/12ar ... MRr2trF8iO energizing and equipping Merchants as they accept KAS as well as consulting with print/clothing and schwag for a few different individuals.
With the new Sow in place, you will be seeing JoshR in some channels. Rhubarb Designer/video editor, animator.
The design needs requests for say, community outreach, socials, avatars, a resized version of art, or a blank design for others to add their own language is sometimes a daily activity. I'm also managing the socials, with a growing few mods (Twitter, Facebook, Linked In) including the Youtube channel, editing and reposting the AMAs and then posting to socials. We're also managing the website and are now in talks with someone about a makeover, moving the site from being an educational/info focus to more of a how-to get, use and pay with Kaspa as well as offering more direct links for businesses to land and get what they need to integrate, adoption, invest, etc.
The only payouts thus far has been to Bubble Gum Lighting and sa1krishna for April. Although the final fundraiser came on April 7th, we've been working on it since mid-March. But for simplicity, we've designated April 1, 2023, as the official beginning of the work and funding
2023-04-12 17:03:57
16,000 KAS
April 2023- Basic Compensation to BubbleGum - Kaspa Marketing Team support
3800 KAS
April 2023 - Tip for sa1krishna for translations, managing some of the Indian community (koo app) and well as moderating facebook
We will take out Rhubarb's portion for April when I'm back from Holidays on May 9th, 2023
Work so far under the new SoW
April 1-25, 2023 - 51.28 Hours so far
Admin/consulting/team management
- multiple chats in Discord and TG
Deliverables
Video
- Produced 3 AMA videos for YT and posted them to Socials (UBA, CMF, UpHold)
Design
- Zelcore
- Rust series
- Flux RoundTable
- Tangem
- Liquid Mining
- Bitget
- Uphold countdown and live listing anns
- LBank anns
- GhostDag 101 for Shia
- 2 Miners
- 5 feature images for Blog Articles (Medium and News)
- 4 new Merchant ads (2 hotels, Tech store and design studio) for upcoming anns
- Translation creative for upcoming ann
- Kaspa Accepted Here stickers (4 languages so far)
- Design for KASPA Meetup in Isreal with Avidan
Ambassadors
- Set up a new web page (not public yet) Including criteria to apply and a web form
- Strategizing roll-out and outreach
- Started recruiting initial Ambaasdadors (German, Korean, Chinese, Hebrew, USA so far)
Website
- General maintenance (troubleshooting with the host (we had a few DDoS attacks, but still 99.9% uptime! (edits, fixes, updates to site and plugins, etc)
- Started strategizing on a new site (new UI/UX)
We're grateful for all those who support these efforts, and we are just getting started! Thankful to all who are helping with marketing and continuing to grow Kaspa as the premiere digital currency for your everyday life!
Seeing as how this is an ongoing and growing role and task, we hope to see funds continue to come in for the CMF.
Rhuwallet - kaspa:qpyr8yp7jmantyaatyqtpwuzv3fcthe2r7jz6n55nl4hdd0288e8jljunnqgv
This address is also added to kaspa.org at the bottom with the DevFund addresses.
With a nice donation from a German Kaspian, on April 7, we finally hit the 750k mark.
Rhubarb's portion will be taken out in USD equivalent of $2500/mth which allows the CMF to be used ongoing and to also increase in value as KASPA does. Taking our "pay" in USD/KAS helps the cause and spread things out longer, allowing the people to keep contributing to the overall budget (Rhubarb/CMF). As it stands at today's KAS value, this will allow us to work on our 50-60 hrs a month over 5+ months!
As most know, I've been working with BubbleGum and Wolfie these past couple of months in an attempt to create a small, but mighty core marketing team foundation, each of which has spokes out to a lot of areas and working with other Kaspians in the Marketing departments. Exchange, Dapps, Mining pools and other integrations have all included us 3 plus amazing techs and devs. We're in about 10-15 different group chats on TG with exchanges, wallets, etc.
We've been using Google Spreadsheets to stay organized this far, but have now moved to ZOHO TASKS. As for now, we'll keep the "team" small and mighty. But we will be expanding it as we go. For all those in the trenches working daily on promoting KASPA we thank you! We retire the private Marketing Team Channel and use the public Marketing channel more for news, requests, etc. and continue to use Telegram for daily management of the daily marketing needs. That channel will expand to include a few more, I'm sure. but for now, between the 3 of us (Bub/Wolf/Rhu) we feel we have things handled and are a good team so far! It seems we can focus more in TG and with all the hacking going on in Discord, we feel TG is a bit more "safe" as well. TBD!
Wolfie does the business relationship building and negotiating, as well as moving techs, and devs' needs into place. And co-hosts AMAs
Bubblegum is our copywriter supreme and works with us on blog posts/cover images and social posts. He's also working in many channels lining up and hosting all the AMAs. Huge work on scheduling and prepping and hosting all these amazing interviews. He also helps greatly to coordinate PR and design with our team.
Both of these guys are a great sounding board for our team!
My role has been mostly designing, but more and more I'm consulting in all channels as well as starting to create a foundation for rolling out the Kaspa Ambassador Program, As laid out in the Marketing Proposal https://docs.google.com/document/d/12ar ... MRr2trF8iO energizing and equipping Merchants as they accept KAS as well as consulting with print/clothing and schwag for a few different individuals.
With the new Sow in place, you will be seeing JoshR in some channels. Rhubarb Designer/video editor, animator.
The design needs requests for say, community outreach, socials, avatars, a resized version of art, or a blank design for others to add their own language is sometimes a daily activity. I'm also managing the socials, with a growing few mods (Twitter, Facebook, Linked In) including the Youtube channel, editing and reposting the AMAs and then posting to socials. We're also managing the website and are now in talks with someone about a makeover, moving the site from being an educational/info focus to more of a how-to get, use and pay with Kaspa as well as offering more direct links for businesses to land and get what they need to integrate, adoption, invest, etc.
The only payouts thus far has been to Bubble Gum Lighting and sa1krishna for April. Although the final fundraiser came on April 7th, we've been working on it since mid-March. But for simplicity, we've designated April 1, 2023, as the official beginning of the work and funding
2023-04-12 17:03:57
16,000 KAS
April 2023- Basic Compensation to BubbleGum - Kaspa Marketing Team support
3800 KAS
April 2023 - Tip for sa1krishna for translations, managing some of the Indian community (koo app) and well as moderating facebook
We will take out Rhubarb's portion for April when I'm back from Holidays on May 9th, 2023
Work so far under the new SoW
April 1-25, 2023 - 51.28 Hours so far
Admin/consulting/team management
- multiple chats in Discord and TG
Deliverables
Video
- Produced 3 AMA videos for YT and posted them to Socials (UBA, CMF, UpHold)
Design
- Zelcore
- Rust series
- Flux RoundTable
- Tangem
- Liquid Mining
- Bitget
- Uphold countdown and live listing anns
- LBank anns
- GhostDag 101 for Shia
- 2 Miners
- 5 feature images for Blog Articles (Medium and News)
- 4 new Merchant ads (2 hotels, Tech store and design studio) for upcoming anns
- Translation creative for upcoming ann
- Kaspa Accepted Here stickers (4 languages so far)
- Design for KASPA Meetup in Isreal with Avidan
Ambassadors
- Set up a new web page (not public yet) Including criteria to apply and a web form
- Strategizing roll-out and outreach
- Started recruiting initial Ambaasdadors (German, Korean, Chinese, Hebrew, USA so far)
Website
- General maintenance (troubleshooting with the host (we had a few DDoS attacks, but still 99.9% uptime! (edits, fixes, updates to site and plugins, etc)
- Started strategizing on a new site (new UI/UX)
We're grateful for all those who support these efforts, and we are just getting started! Thankful to all who are helping with marketing and continuing to grow Kaspa as the premiere digital currency for your everyday life!
Seeing as how this is an ongoing and growing role and task, we hope to see funds continue to come in for the CMF.
Rhuwallet - kaspa:qpyr8yp7jmantyaatyqtpwuzv3fcthe2r7jz6n55nl4hdd0288e8jljunnqgv
This address is also added to kaspa.org at the bottom with the DevFund addresses.