MAY 2023 Marketing/CMF Report

reports on approved community funded votes
Post Reply
User avatar
Rhubarbarian
Posts: 10
Joined: Fri Mar 10, 2023 7:00 pm

MAY 2023 Marketing/CMF Report

Post by Rhubarbarian »

Hello, fellow Kaspains!
Things are cruising along and the activities in and around the CMF are non-stop!

Please reference April 2023 report for some of the preliminary intel around roles and activities.
https://kaspatalk.org/viewtopic.php?p=157#p157

Our role has continued to be been mostly designing, but more and more we're consulting in all channels as well as rolling out the Kaspa Ambassador Program, As laid out in the Marketing Proposal and a big push this month has been energizing and equipping Merchants as they accept KAS.

Some discussions started in MAY, but one that we're most excited about is the integration with CoinPal to be announced soon! Our KASPA Merchants have tested it and approved it! And the CoinPal team have been stellar! Shoring up their website, how-to guides and even changing their code and system to better improve the experience. There's even talk of a POS tool as well. Stay tuned!

Reminder of duties: The design needs requests for say, community outreach, socials, avatars, a resized version of art, or a blank design for others to add their own language is sometimes a daily activity. I'm also managing the socials, with a growing few mods (Twitter, Facebook, Linked In) including the Youtube channel, editing and reposting the AMAs and then posting to socials. We're also managing the website and are now in talks with someone about a makeover, moving the site from being an educational/info focus to more of a how-to get, use and pay with Kaspa as well as offering more direct links for businesses to land and get what they need to integrate, adoption, invest, etc.

Payouts in for May work
BubbleGum pay for PR/Marketing/copywriting support - 25000 KAS (BubbleGum, write all the blog/medium posts as well as the first kick at all social post copy (Busy man!)
Rhubarb - 150k KAS
Uganda Ambassador for Kaspa Merch for Events and potential Crypto conference exposure - 500 KAS
Ambassador 0Mar$$ and Merchant Support - 13250 Kas 50 Sticker Sheets

CMF Budget remaining: 310,641.14669576 KAS

Deliverables in May
Hours clocked in May for Rhubarb: 62.24 hrs

• Daily Integration Admin/Marketing Team chats with Bubblegum and Wolfie
• "Telegram News" brand and post design for a single post
• Ambassador Support /Accepted Here Localization - we've onboarded 3 "official" ambassadors and a few more are in the pipe! More details coming.
• KASVAULT logos - https://preview.kasvault.io - Ledger support
• Design Kaspa Soccer jerseys for Merch store.
• Kaspium Google play banner
• Sticker Sheets for Merchants - 6 languages finalized
• Create icons for Ledger Device
• KIP Medium Article cover
• Kaspa-U brand design
• QOTD - Quote of the Day post
• 4 new Kaspa Accepted Here Merchant Posts designs and social posts
• OneKey post
• AMA - Coinex
• Kaspa Integrations - SImpleSwap chats and design for anns
• Exchange, Integrations (3rd party wallets and mining pools set
• Smart Contracts Graphics blog post
• Rust Update Graphic
• Korean version of the Spaces art (translation)
• Book of Kaspa Cover Art and post
• Book of Kaspa - Chapters cover Designs
• Korean Twitter Spaces Video - - thumb and video edit and upload
• Image for Kaspa Core Contributors blog
• AMA video edit and post for the German AMA
• AMA - OMChain - thumb and video edit and upload
• AMA - Shai + Uphold - - thumb and video edit and upload
• Kaspa 101 Video - - thumb and video edit and upload
• Website 2.0 prep and consultation - yes there's a crew working on a Website 2.0, focused on adoption, how to buy, use Kaspa, etc
• Website updates - Add Kucoin, Uphold to exchange and dApp sections. Created a new global section for ease of editing

Social Stats
Twitter: 59.6K
Facebook: 1000
Discord: 24882
Instagram: 863
LinkedIn: 562
Reddit: 4.6k
Medium: 1.1k
Telegram: 21869
YouTube: 1.63k

JUNE-JULY Focus: We'll continue to provide design support as usual, but we hope to onboard at least 5 new Ambassadors and roll in translator support via the new Translation Fund and the biggie is launching Kaspa U.

Here's the intro and a link to a landing page. This is still a WIP, but many are excited about this! https://kaspa.org/kaspa-u/

KaspaU Introduction 
KaspaU is an innovative university program designed to bring the Kaspa cryptocurrency project to the forefront of the academic world. By collaborating with universities and leveraging the hundreds of existing on-campus student clubs, KaspaU aims to create a thriving ecosystem of students, developers, researchers, and entrepreneurs focused on building out and adding value to the Kaspa protocol. 
VISION
Building a Thriving Community 
KaspaU aims to create a core community of students, researchers, and developers dedicated to the growth and development of the Kaspa project. This community will serve as a breeding ground for innovation, collaboration, and knowledge-sharing, fostering an environment in which the Kaspa protocol can thrive. 

We're still very grateful to all those who support these efforts! Thankful to all who are helping with marketing and continuing to grow Kaspa as the premiere digital currency for your everyday life!

Seeing as how this is an ongoing and growing role and task, we hope to see funds continue to come in for the CMF.

CMF Wallet - kaspa:qpyr8yp7jmantyaatyqtpwuzv3fcthe2r7jz6n55nl4hdd0288e8jljunnqgv

This address is also added to kaspa.org at the bottom with the DevFund addresses.

Please offer comments!

Love,

Rhubarbarian!
Image
Post Reply